Google Blog Online
March 13, 2010 by Gilbert StevesOrdinarily the page rank is related to the algorithm supporting random walk of the links. However such links can be effectively replaced if you have enough relevant user data on the website. ... Realizing that Internet is quick becoming sort of cesspool with all the fake and manufactured information the authorities are now putting emphasis on brand recognition as they feel that such recognition certifies the relevance and genuineness of the contents floated on the site. ...
